QR Codes and Mobile Coupons
Mobile coupons have certain characteristics that your normal coupon does not because of restricted area. As with all marketing they can also be used in a few different ways.
Embedding QR codes with mobile coupons can drive both in-store and online sales, as consumers are 10 times more likely to redeem mobile coupons as they are traditional ones – according to Borrell Associates. Mobile coupons delivered through QR code can even be configured for timed expiration from the time they are unlocked to drive immediate or delayed response.
Perceived exclusivity of QR codes and mobile coupons.
Aside from the ease and convenience of mobile coupons, consumers are drawn to the perceived exclusivity. While anyone can read the ad or view the billboard, not everyone can take advantage of the special QR code deal – only those with phone-in-hand can get in on the secret. The mystery and intrigue of what awaits behind the code combined with this “insider” feel is a powerful incentive for users to snap the code.
Mobile Coupons and Discount for Data Gathering
If your main purpose is to get more information about your target market, you might want to use mobile coupons or a discount voucher with a QR code. For example, you can include a QR code in your flyer that says, “Scan this QR code for a 50% discount.”
Each of your flyers will have a randomly generated number. People who want to avail of these discounts would need to fill out a form asking for their name, contact details and e-mail address. At the end of the form, they would be asked to enter the random number and that will add them to the database you have.
Or it could be the other way around. You could use QR codes to help your customers get the discounts they are looking for. Instead of asking them to activate their coupons, you would ask them to scan the QR code to get the coupon. All they have to do to redeem the coupon is to present the image on their smartphones.
QR coupon codes are a great benefit to both the customer and the company who made the QR code. QR coupon codes provide an interactive and new way for the customer to save money while the business is simultaneously promoted. One of the great thing about coupon codes is that they can be easily shared from one person to another.
Not everyone has to scan the original QR code. One person can scan or download a QR coupon code from a store and then a friend can scan that QR code for the other person’s phone screen. In this way, a coupon code is much more beneficial then handing out or sending out coupons to someone’s mailbox or email inbox. This coupon can recreate itself on anyone else’s mobile device.
Mobile coupons using QR Codes are quite easy to set up and can be done for free on our free QR Code Generator however a better solution is to use our custom QR Code generator for your mobile coupons. This will provide you with valuable Ststistics and also allow you to change information embedded in the QR Code without re generating the code.
These are called Dynamic QR Codes.
To get your Mobile Coupon QR Codes use the link to sign up today.
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