Before I start lets clear the air and difference between a Static and Dynamic QR Code. Both codes tend to be applicable to smart phones and tablets as they need scanning. Secondly they are basically a redirection service taking the scanner to a destination or provide information.
A Static QR Code
The information added to a static QR Code is encoded directly into the QR code itself contained within the black square pattern and alignment. The more (and more complex) information communicated through the static QR code, the larger and more complex the QR code is. This information can range from a URL to a website right through to a vCard containing information that can be added to a contact list. Once created it cannot be edited.
What are Static QR codes used for?
As they can store different types of information, QR codes are commonly used for holding data such as:
- Simple text – welcome messages at conferences
- Addresses – personal home address, business address
- Phone numbers – personal telephone number, your company’s phone number
- E-mail addresses – personal or business accounts
- URLs – addresses of websites or specific web pages
- Links to apps – found in app stores such as Google Play or Apple’s App Store
- Payments – QR codes can store information about your bank account or credit card
- Online accounts authentication – websites can display a QR code which a registered user can scan with his or her smartphone and automatically log in
- WiFi authentication – QR codes can be used to store WiFi networks authentication details such as SSID, password, and encryption type: when you scan such a QR code using your smartphone, it can automatically join that network
- 2-step verification passkeys – used during the configuration of two-step authentication security by various websites and applications
- Other various uses – Zoom Meeting info, PayPal, Bitcoin transfers, Skype What’s App info and many more.
A static QR Code is usually Free and does not have an expiration date. It is very important to test your QR Code when creating new ones to make sure the information has been entered correctly. You can use our Free Static QR Code Generator Here
If your in business the you may want to use your QR Code to direct traffic to a number of different destinations over the year and in the vast majority of cases, a dynamic QR code is a better option.
A Dynamic QR Code
The big difference is that a Dynamic QR Code is filtered through a data base and is mainly used for URLs to websites, social media etc because it can be tracked etc.
Dynamic QR codes are smaller because all the information isn’t encoded in the QR code itself. The only thing encoded is a redirect URL. That means the QR code can be smaller, simpler, and less dense.
Dynamic QR codes also have the ability to be updated and track usage data. That makes them ideal for most business and marketing operations—hospitality being one of the most glaringly obvious candidates that benefit from their usage.
Dynamic QR Codes or Static QR Codes?
QR codes are finally assuming their rightful role in a world that newly values contactless commerce. Just look at the QR code statistics. And the short, simple answer is that if you’re a business, use dynamic QR codes. If you’re using QR codes for personal reasons, you can use static QR codes.
There is no downside to using a dynamic QR code if you’re doing it for personal or one-time use. In fact, there is a benefit. You leave yourself the option of editing or updating the content associated with your QR code down the line.
There is, however, a massive downside to using a static QR code if you’re a business. First, your business will be boxed in to the first version you publish. Second, your business won’t be able to fix mistakes or update anything. And finally, you’ll be in the dark about how successful your QR codes are because you’ll have no data about their scanning or usage.
Making sure to choose dynamic QR codes is especially important for hospitality businesses. Having the ability to associate one QR code with an evolving menu is an enormous convenience. It’s one of the easiest, least expensive, and most impactful pieces of restaurant technology out there.
Decorating Your QR Code
One your QR Code is generated then you can decorate it in a number of ways and the best way to do it is in a simple graphics program. The main reason is you can go back to the image file and make corrections which is a lot harder to do after you have generated it.
Dynamic QR Code Fees
Because the Dynamic QR Code is pushed through a data base there is usually a fee attached to it. This can vary from a few dollars to many hundreds depending on the provider. Here at QR Codes Australia our fees can be paid on a Monthly, Quarterly, Half Yearly and Yearly payment system. Below is an example of some of our fees or we can customize for you.
Each QR Code is listed as a campaigns and you can create sub accounts for different departments etc. Get you Dynamic QR Codes Here